Afiche para la película "Swallow" de Carlo Mirabella-Davis
El enfoque visual del proyecto gráfico parte de una premisa central: representar el sufrimiento del protagonista al sabotearse a sí mismo, sin recurrir a la noción explícita de una "Boca". Es por ello que la metáfora de la radiografía resultó especialmente sugerente, permitiendo transmitir el dolor interno que experimenta el personaje. Además, se buscó resaltar la sensación de estar "Enganchado" o atrapado en esta dinámica autodestructiva, mediante la elección de un título que sugiriera esa sensación de cautiverio en su propio trastorno, dificultándole escapar de su propio vicio.
La paleta cromática seleccionada para el afiche se concibió con el propósito de reflejar la sutileza y la estética pulcra que caracterizan a la película, donde la protagonista se percibe atrapada en su "Prisión de cristal" y en una vida de ama de casa. La inclusión de objetos en movimiento busca transmitir la sensación de que la protagonista está siendo consumida por ellos, mientras que el gesto de las flores a los costados alude a un detalle recurrente en la trama, donde ella cuida obsesivamente de las flores hasta llegar a un punto crítico en el que incluso consume la tierra que las sostiene.
Tp: Retorica de la imagen
Cátedra Gabriele 2
Cátedra Gabriele 2
2022
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Poster for the film "Swallow" by Carlo Mirabella-Davis
The visual approach of the graphic project is based on a central premise: to represent the protagonist's suffering as she sabotages herself, without explicitly relying on the concept of a "Mouth." For this reason, the metaphor of an X-ray was particularly compelling, as it allows for the internal pain of the character to be conveyed. Furthermore, the aim was to emphasize the feeling of being "Hooked" or trapped in this self-destructive dynamic, through the choice of a title that suggests this sense of captivity in her own disorder, making it difficult for her to escape her own addiction.
The color palette chosen for the poster was designed to reflect the subtlety and sleek aesthetic that characterize the film, where the protagonist is perceived as trapped in her "Glass Prison" and in the life of a housewife. The inclusion of moving objects aims to convey the sense that the protagonist is being consumed by them, while the gesture of the flowers on the sides alludes to a recurring detail in the plot, where she obsessively tends to the flowers until it reaches a critical point where she even consumes the soil that sustains them.
The visual approach of the graphic project is based on a central premise: to represent the protagonist's suffering as she sabotages herself, without explicitly relying on the concept of a "Mouth." For this reason, the metaphor of an X-ray was particularly compelling, as it allows for the internal pain of the character to be conveyed. Furthermore, the aim was to emphasize the feeling of being "Hooked" or trapped in this self-destructive dynamic, through the choice of a title that suggests this sense of captivity in her own disorder, making it difficult for her to escape her own addiction.
The color palette chosen for the poster was designed to reflect the subtlety and sleek aesthetic that characterize the film, where the protagonist is perceived as trapped in her "Glass Prison" and in the life of a housewife. The inclusion of moving objects aims to convey the sense that the protagonist is being consumed by them, while the gesture of the flowers on the sides alludes to a recurring detail in the plot, where she obsessively tends to the flowers until it reaches a critical point where she even consumes the soil that sustains them.
Project: Rhetoric of the Image
Course: Gabriele 2
2022
Course: Gabriele 2
2022
